Over the last 20 years we’ve made huge progress in making our beaches and bathing waters cleaner.
In 1988 only 18% of our bathing waters met minimum standards, in 2016 this was 100%.
Below is information on how we got there and how we’ll keep it that way…

Keeping Crosby Beach Clean

We’ve partnered with Crosby Leisure Centre and launched the third two minute beach clean board on the Sefton coast this week, with others being hosted at Ainsdale and Formby beach.

The boards are a concept designed and built in Cornwall but thanks to the LOVEmyBEACH campaign there are now 10 boards stationed across the North West coast.

The simple A-frame structure hosts several litter pickers, bin bags and instructions on how to safely get involved. They’re designed to encourage anyone and everyone to participate in keeping the beach clean, even for just two minutes.

Lee Carnwell, General Manager at Crosby Leisure Centre said, “When we were approached to be a host for a Two Minute Beach Clean Board we were more than happy to support the scheme. Keeping the beach clean and improving environmental awareness in Crosby is really important to us. We have recently done a lot of work to remove and reduce single use plastics in our Cafe Vita. Our centre is used by a lot of beach users for refreshments and toilets so having the board located here acts as a reminder that we can all help to keep the beach clean.”

The beach at Crosby benefits from cleansing activities from Sefton Council but in the past 2 years ago support has been received by volunteer group Friends of Crosby Beach. Established by local residents Val Talbot and Barbara Ramsbottom, the group, who run a monthly beach clean, started with 7-12 volunteers, however popularity and interest has grown resulting in up to 100 people coming along each month to help clean the beach.

Barbara commented, “The support from everyone who volunteers is fantastic! It shows that there is a real demand from local residents to improve the beach environment. I have no doubt that the Two Minute Beach Clean Board at Crosby Leisure Centre will be really popular and help us clear up the plastic pollution in our ocean.”

Stephanie Wyatt, LOVEmyBEACH Campaign Manager added: “The North West beaches and seas are the cleanest they’ve been in over 20 years and the boards, and the people who use them, will contribute to maintaining these standards.

Get involved and inspire others to get involved by posting a photo on social media and using #2minutebeachclean and #lovemybeach

Crosby

Get healthy on our clean beaches!

Cleaner beaches and seas means healthier and happier people.

That’s why LOVEmyBEACH has joined forces with Blackpool Council, Wyre Council, Fylde Council, Keep Britain Tidy and the Turning Tides partnership to launch the LOVEmyBEACH Active Coast programme.

The programme has been designed to inspire residents & leisure partners to see the potential of the beach as a clean and safe environment where a healthy lifestyle can be enjoyed.

The programme launched at St Annes, Blackpool Central & Fleetwood on the 11th June showcasing a selection of the activities taking place over the summer on the Fylde coast, from beach volleyball to walking football.

Director of Public Health in Blackpool, Dr Arif Rajpura added, “The beach shouldn’t just be seen as a place for visitors; it’s a clean and safe environment where a healthy lifestyle can be enjoyed year round.”

The programme has been created for all ages and abilities.

Full event listings are displayed on the LOVEmyBEACH Active Coast Facebook page, click here to be redirected.

If you would like to arrange a sports event at the beach please contact the following people:

For Fylde – Ian Brookes, Sports Officer on ian.brookes@fylde.gov.uk

For Wyre – Carol Southern, Active Lives and Community Engagement Manager on Carol.Southern@wyre.gov.uk

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Reduce plastic pollution with ReFILL

Throughout 2018 Fylde BeachCare have been developing the ReFILL scheme on the Fylde coast; asking businesses to help reduce plastic pollution by offering free tap water refills to people using their own bottles.

Many people now carry their own reusable water bottles and like to stay hydrated and avoid buying bottled water however it is often difficult to top up with tap water on the go. Research shows that 70% of people would be nervous of asking for a tap water refill, so the scheme aims to overcome this by asking local businesses to display a sticker in their window with the ReFILL logo highlighting their support.

Since starting in January the number of businesses offering ReFILL on the Fylde coast has now grown to 70, with large chains such as Costa Coffee, Starbucks and Wetherspoons signing up nationally and many independent cafes and shops following suit. It’s not only cafes and restaurants that can join the scheme, Boots Opticians in Cleveleys and Blackpool have both registered as have Blackpool and Fylde Tourist Information Centres.

The ReFILL scheme has received support from the Blackpool Gazette and also the BeachCare volunteers who have been approaching businesses and asking for them to put a sticker in their window.

However, we need help to sign up even more businesses!

Do you own or work for a local business?

Do you know someone who does?

Would you like to volunteer some time to talk to businesses about ReFILL?

Please get in touch with Emma here for more information.

Emma Whitlock from LOVEmyBEACH with Michelle Burrows from Compass Cafe Bar, which has signed up for the Water ReFill Campaign